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Google Analytics Integrations

Google Analytics Integrations
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Google Analytics Integrations
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  • Stock Status: Out Of Stock
  • Sold by Wiley India
  • Seller Rating:    0 Reviews
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  • Publisher: Wiley
  • ISBN-13:  9788126556441
  • Total Pages:  212 Pages
  • Book Language:  English
  • Available Book Formats: Paperback
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In Google Analytics Integrations, expert Daniel Waisberg provides to web professionals a roadmap for turning Google Analytics into a centralized marketing-analysis platform to glean more insightful data about their customers' behavior. Many marketers are still seeing a single part of their visitors' interaction with their businesses: They can't see all the factors (and data) that affect their websites and apps. This happens mainly because data is scattered over multiple data silos, making it hard for professionals to integrate all sources of information into one place. In addition, some platforms and networks still protect their data, making it almost impossible to create a full picture of the customer. ..
Pustak Details
Sold ByWiley India
AuthorDaniel Waisberg
ISBN-139788126556441
FormatPaperback
LanguageEnglish
Pages212 Pages
CategoryCOMPUTER/INTERNET/ECOMMERCE

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Book Description

Google Analytics Integrations

In Google Analytics Integrations, expert Daniel Waisberg provides to web professionals a roadmap for turning Google Analytics into a centralized marketing-analysis platform to glean more insightful data about their customers' behavior. Many marketers are still seeing a single part of their visitors' interaction with their businesses: They can't see all the factors (and data) that affect their websites and apps. This happens mainly because data is scattered over multiple data silos, making it hard for professionals to integrate all sources of information into one place. In addition, some platforms and networks still protect their data, making it almost impossible to create a full picture of the customer.

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